Facebook is now called Meta, but Mark Zuckerberg doesn't appear to have checked if that username was available on Instagram, a platform he owns, before making the change.
Facebook is called Meta now, so don't even think about calling it anything else. Well, actually, Facebook the platform is still called Facebook. It's the company that runs Facebook which is now called Meta. It's all very confusing. All you really need to know is Mark Zuckerberg wants us all to pop on our headsets and join him in the metaverse, so what are you waiting for? Let's go.
Although the platform you use to check in on which minorities your uncle dislikes before you're forced to spend the holiday with him will still be called Facebook, a lot of the over-arching companies' own social media handles have now changed. On Twitter, for example, the company formerly known as Facebook has managed to snag @meta and the account already has 13.5 million followers.
On Instagram, however, Facebook (sorry, Meta) hasn't been so lucky. Meta's Instagram handle is currently wearemeta. Not quite as searchable, but it still has more than one million followers. What makes this whole situation rather amusing is Instagram is one of the biggest platforms under the Facebook-turned-Meta umbrella.
As for who currently owns and uses the Meta handle on Instagram, it belongs to a motorbike magazine based in Denver, Colorado according to . However, when you try to visit Meta's Instagram page, you are now hit with a message that reads it is currently not available. That might suggest Facebook's Meta and motorbike Meta have struck up some sort of deal. Or the magazine received so much unexpected attention over the course of less than 24 hours that it deleted the account.
If it is the latter, the motorbike mag isn't the only company with Meta in its name to have received a lot of unexpected attention this week. According to , a Canadian company called Meta Materials saw its stock price soar on Thursday following Zuckerberg's announcement. Meta Materials' stock price rose by 25% even though the company has absolutely no connection to Zuckerberg's Meta.