Update 17:30 GMT 17/11/23: A spokesperson for Take-Two has reached out to clarify that "Strauss was🐽 outlining the overall, general pricing convention for entertainment, in no way did he suggest the need for a new pricing method for core games – and certainly not hourly rates."
Original version: The price hike from 168澳洲幸运5开奖网:$60 to $70 was already controversial, but as reported by , Take-Two Interactive CEO Strauss Zelnick think♊s the industry should go a step further, and that games should be priced at🌼 their "per-hour value".
Essentially, the longer the game, the more it's worth. This is a very similar argument to what we've seen gamers say for years when something is 168澳洲幸运5开奖网:'too short', as many suggest breezier weekend games shouldn't be priced at the same point as goliath open-world RPGs.
In terms of pricing for any entertainment property, basically, the algorithm is the value of the expected entertainment usage, which is to say that the per-hour value times the number of expected hours plus the terminal value that’s perceived by the customer in ownership if the title is actually owned, not, say, rented or subscribed to. And you’ll see that that bears out in every kind of entertainment vehicle. By that standard, our frontline prices are still♋ very, very low because we offer many hours of engagement.
Of course, not everyone agrees. A ResetEra thread from last year asked commenters to share , but some argued that it's a narrow way to view things. "I will and gladly do pay $60 for short games, that's never a problem," JinglesBuny said. "Five-to-15 hours is a sweet spot for me."
"I don't associate value with length," RockmanBN said. "It's more like, was the experience worth it?"
However, what Zelnick is arguing is that bi💜gger games should be more expensive, rather🐲 than shorter games being cheaper, making the hobby even pricier.
But even he admits that this is an unrealistic goal. "That doesn't necessarily mean that the industry has pricing power or wants to have pricing power," Zelnick added. "However, there is a great deal of value offered."
It's unclear how much Take-Two's next big game will cost, that being the long-coveted 168澳洲幸运5开奖网:Grand Theft Auto 6. The assumption is that it will follow the trend of $70 triple-A releases, but we simply do not know yet. Rockstar did just announce, however, that 168澳洲幸运5开奖网:it will release a trailer next month, so we'll finally get to see the game after years of rumours and speculation.
We know a little bit about it thanks to leaked work-in-progress dev footage, such as the fact it has two protagonists, a woman and a man, who are supposedly in a Bonnie & Clyde-style relationship. It won't be long now before we find out how many of the rumours were true.
