The UK's Competition and Markets Authority (CMA) has published the results of its investigation into the potential merger between Xbox and 168澳洲幸运5开奖网:Activision Blizzard today. In its report, the governing body has claimed the merger could well do more harm🍬 than good to UK gamers, citing potential growth in Xbox's cloud g𒐪aming division as one of﷽ the reasons why.

acknowledges Xbox is something of an industry leader when it comes to cloud gaming, pointing out that 168澳洲幸运5开奖网:Microsoft is responsible for roughly 60 to 70 percent of cloud gaming services in the world today. After noting that, the report reads that the acquisition of one of the biggest video game studios in the world in Activision Blizzard would only increase the hold Xbox and Microsoft🤪 already have ov𒁃er cloud gaming.

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“The CMA provisionally found that buying one of the world’s most important game publishers would reinforce this strong position and substantially reduce the competition that Microsoft would otherwise face in the cloud gaming market in the UK,” the report reads. “This could alter the fu✱ture of gaming, pot💎entially harming UK gamers, particularly those who cannot afford or do not want to buy an expensive gaming console or gaming PC.”

Xbox Series X XCloud

While Xbox is certainly leaps and bounds ahead of 168澳洲幸运5开奖网:PlayStation when it comes to cloud gaming, it has largely felt like its goal is to use streaming to make games more affordable rather than inaccessible due to price. Xbox games can now be streamed through certai🎀n Samsung TVs without the need for a console, and Phil Spencer previously confirmed the company's Project Keystone cloud console isn't here yet since Xbox c🗹an't realistically get its pric💃e low enough.

The full report naturally goes into a lot more than just a fear that Xbox will have a stranglehold on the cloud gaming space should its Activision deal go through. 168澳洲幸运5开奖网:Call of Duty gets a mention, of course, with the CMA suggesting the series not be included in a potential deal at all. Xbox has pl🌸edged multiple times to keep CoD on PlayStation if it acquires Act🔴ivison, offering its rival a decade-long dea🐠l that was turned down.

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