168澳洲幸运5开奖网:The Sims 4 Get To Work gives you the chance to design, build, and run your own retail store. The word retail is a broad term and the functionality of retail stores in The Sims 4 is just as big. You can sell almost anything: clothing, furniture, electronics, art, and books. You can even start a bakery. All you need to set up a retail store is a cash registe🌸r and a little starting capital.

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In this guide, we take you through how to open a retail store, what the best items ꧃to stock are, how to set profit margins, and how to make your store more appealing. We also look at how to maximize your profits.

Updated August 27, 2024, By Helen Ashcroft: As The Sims 4 continues to expand, so do the number of ways you can sell items you've purchased or created. We've updated this guide to include all the new ways to sell your wares to other Sims.

How To Purchase A Retail Store Or Plot

Magnolia Promenade's two small stores side by side.

If you want to own a pre-built business, you can head over to 168澳洲幸运5开奖网:Magnolia Promenade. This world, which comes with the Get To Work expansion pack, contains three pre-built retail stores, as well as an empty lot.

However, these stores are expensive to purchase and one of the joys of retail is that you can start from virtually nothing. All you need is a plot of land, a cash register and at lea🍒st one item to sell.

You can of course, buy a home and then a retail store or plot, but one of the easiest ways to start out is by buying both a home and retail plot and building your starter home on your retail plot.

This means you can open and close your store at will without having to keep traveling. Once your store expands, you can always use the gallery to move your home onto your home plot.

To purchase a retail plot, make sure you've adjusted 168澳洲幸运5开奖网:the plot type on your desired lot beforehand and then press the cash register icon in the bottom right of the screen. This will allow you to purchase any retail plot or store. It will then open a tab you can use to adjust the retail options.

How To Set Up A Store On A Budget

A Sim chatting with customers in a pagoda store.

Once you have purchased your store, you just need to set some items for sale, open the store, and customers will begin to appear. The retail store above was created by placing a cash register and display shelf in a pagoda in a starter home garden. As you can see, customers will still visit and you can make sales.

You can sell almost anything from the 168澳洲幸运5开奖网:build-and-buy catalog, enabling you to tailor your store. Customers will buy whatever is set for sale, as long as you can convince them to do so.

The higher you set your profit margin the more convincing customers will need, so start out low and increase as you get the hang of things.

To start out, small items worth quite a lot are a good choice, as long as you've got the Simoleons to purchase the stock. This enables you to stock your store with more items in a smaller space.

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Starting A Retail Business With A Stall

A Sim selling jewellry from a stall on her front lawn.

Some DLC packs include stalls, which allow Sims to begin selling items they've crafted from a table on their home plot, or in some cases from a community lot.

Many stalls are movable. This means you can place them in your inventory and then put them down on any home or community lot and sell your wares directly from the table.

There are several different stalls, which can showcase most small crafted or purchased items, as well as some specialist stalls for se💃lling paintings and food items. Here are the options available:

Name

Pack

Cost

Items Sold

Movable

Selvadorian Craft Sales Table

Jungle Adventure

$300

Crafted Items

Yes

Come And Get It Street Store

City Living

$400

Crafted Items

Yes

The Street Gallery

City Living

$400

Paintings

Yes

Ground Floor Entrepreneur's Table

Eco Lifestyle

$400

Crafted Items

Yes

Classically Cool Sales Table

Crystal Creations

$450

Crafted Items

No

Anywhere Any Fare Food Stand

Home Chef Hustle

$585

Cooked Food

No

Selling food items is unique to Home Chef Hustle. For full details on this, see our 168澳洲幸运5开奖网:guide on how to run a food stall. For other stalls, you can sell anything in your inventory which fits on the table. This tends to be craftable items such as candles, jewellery, knitted items etc. You can also sell small household items or collectibles.

How To Make Retail Sales

A Sim in a retail store Asking Questions to customers.

168澳洲幸运5开奖网:Talking to customers is the best way to start making sales. This is the biggest driver of profit as customers will rarely just appear and purchase items, at least not until you have a far nicer retail store.

For Sims selling from a stall, your customer persuasion is even more important since you've got no curb appeal to help boost the store's appeal.

You'll see options to discuss price range, answer questions, and talk about preferences with customers once they arrive. If you check the dialogue window at the top, you can also see if they are showing an interest in a product. These prompts c🐽an help you steer the conversation towar🧸d a sale.

When a customer is ready to purchase, they will have a blue simoleon icon above their head. You can click this to ring up the sale. The iteღm will disappear, and you'll gain the money. With stalls, they will simply take the item, and you'll receive the Simoleons through an animation.

For some reason, your Sim will rarely use the cash register and will instead ring up items on an iPad, yet the cash register is required.

You can keep selling for as long as you like but remember to close the store when you need to attend to your Sims needs to prevent irate customers. To close the store simply click the word close in retail info in the bottom right-hand corner, and it will generate an end-of-day report.

Wage And Profit Reports

Pagoda retail wages report.

Once the day is over, you'll get a report of your sales for the day and you can see how much you've made. If you have🎐 staff, the cost of this will alsꩵo appear in your summary.

Hiring staff is best avoided until you have a store big and busy enough that you cannot handle it alone.

Once you do hire them, you'll need to keep your staff's hours reasonable, their mood high, and train them where you can. Otherwise, you'll find that they drive customers away, rather than bringing in those Simoleons.

Retail is an area where you can grow your store quickly and the more you can invest, the quicker you can starꦅt making larg𝄹er profits.

How Retail Store Profit Margins Work

Get To Work Retail Store In Pagoda with some items out of stock.

The store above is selling electronics due to their small size and high price. Every item will sell for a specific amount above its retail price.

Your margins start at 25 percent, and you can increase this to 100 percent, meaning you will double your investment.

As such, the more expensive items you can sell and the higher the margin, the quicker you'll make more money.

However, the higher the margin, the harder items are to sell, so it's best to keep it at 25 percent or 50 percent until you have a more established store. The items above were set to 50 percent, and it still proved quite difficult to shift them from the pagoda store. This is because your store's appearance also matters.

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The Curb Appeal Of Retail Stores

Sims 4 get to work fashion store with customers milling around.

While you can start off in your garden, long term that isn't going to cut it. You'll need to build a dedicated store in order to increase your curb appeal.

Your curb appeal rating isn't visible anywhere but is basically a hidden score based on how appealing your store is. If you've ever played with 168澳洲幸运5开奖网:Vet Clinics in Cats & Dogs, or 168澳洲幸运5开奖网:Restaurants in Dine Out, the criteria are basically the same.

A building is the first thing you need. After that, flooring, wallpaper, lighting, 168澳洲幸运5开奖网:ceiling paint, windows, and space all increase appeal. Space allowing customers to freely walk and browse will also help you to make sales with less effort. You can also add decor items inside and out to further boost the store's rating.

The more appealing your store is, the more customers will appear without having to use any perk🐽s to increase footfall.

Retail Perks

Retail perks menu from The Sims 4.

As you make sales you'll earn perk points which can be spent in the retail perks menu. These are like satisfaction points but retail-specific.

They include decor items as well as perks that will allow you to restock items cheaper, be more successful with sales, and employ more staff.

The perks are as follows:

Perk

Use

Perk Points Cost

Placard: My First Simoleon

Decor

50

Provocative Pedestal

Displays Items

100

Stunning Sign

Decor

150

Snazzy Shirt

Uniform

200

Register of Tomorrow

Cash Register

250

Superfluous Surplus

Reduces Restock Cost For 12 Hours

300

Additional Employee #1

Unlocks An Extra Staff Slot

350

Faster Restocking (Small)

Slightly Reduces Restock Time

400

Faster Checkouts (Small)

Slightly Reduces Checkout Time

450

Placard: Fobbs 500

Decor

500

Curious Shopper

Shoppers Browse For Longer

1,000

Mega Manager

Management Interactions Will Succeed More Often

1,100

Additional Employee #2

Unlocks An Extra Staff Slot

1,200

Serious Shopper

Customers Have more Desire To Purchase

1,300

Faster Checkouts (Large)

Greatly Reduces Checkout Time

1,400

Faster Restocking (Large)

Greatly Reduces Restock Time

1,400

Sure Sale

Guaran🌊tees A Sale Using 'Sure Sale'ಞ Social Interaction

2,000

Slick Salesman

Retail Socials Succeed More Often

2,100

Instant Restocking

Instantly Restocks All Items

2,000

Cheaper Restocking

Reduces Restock Price

2,500

Some are one-time purchases and others can be purchased again and again, allowing you to use your points to save money and increase sales, making this a worthwhile feature.

Retail Store Ideas

Sims 4 beach store outside and inside in a split screen image.

While there are no major limits on what you can sell, theming your store can help increase the curb appeal. The stores that come prebuilt✃ with the pack are themed, but you can do it yourself. Here are a few ideas:

Beach Side Store

Island Living owners can set up a beachside store. A small wooden airy shack by the beach does the job perfectlꦚy, and you can even include an area to relax and enjoy close by, making it feel like a resort.

There are a few odd items you cannot sell - including sunscreen and inflatables - which can be annoying, but you can still add such෴ items for looks.

Thanks to the retail fridge you can sell drinks, fruit, and cooked or baked items. You can also sell towels, various nautical-themed decorations, and even catamarans. Add some mannequins and you can also sell swimwear.

Magical Items Store

Budding spellcasters can set up a magical supplies store and sell most Realm of Magic items. These include furniture, cauldrons, wand cases, and even brewed potions.

A witch's cottage amidst the trees would be a perfect place to peddle potions and cauldrons, sha🔴re your knowledge with the Glimmerbrook residents, and reveal yo🍨ur spellcasting secrets.

Winter Sports Store

For those with Snowy Escape, Winter Sports equipment is also sellable. Why not set up near the slopes and peddle your wares? You can sell skis, snowboards, toboggans, tents, winter clothing, and accessories.

The community areas are often bustling and are surely a great place to allow you Sims to buy the equipment they need with a personal touch, rather than out of a vending machine. We've still not entirely sure how th🌺ey fit the sಌkis in there anyway.

Pet Store

While you cannot sell actual pets, you can sell everything that goes along with them. This includes pet beds, food bowls, toys, decorative items, and thanks to the fridge from Cats & Dogs, you can also craft and sell pet treats.

While you may want a Vet Clinic as well, opening a pet store is equally as viable and offers a neat way to sell pet essentials to anyone who loves their furry friends.

Themed Clothing Store

The mannequins allow you to sell pretty much every item of clothing in the game. This means that depending on the packs you own you can make a general clothing store or theme it to be incredibly niche. ꧃Here are a few extra ideas for types of clothing you could sel🅠l:

  • Sportswear
  • Swimwear
  • Outdoor Clothing
  • Gothic/Alternative Clothing
  • Retro Clothing
  • Upmarket Dresses and Tuxedos
  • Men's Clothing
  • Kid's Clothing
  • Toddler's Clothing
  • Seasonal Wear

Just remember that you can only have a maximum of ten mannequins per store, so this does limit yoಌu. However, there is a mod called that remov𝓀es this limit.

Mannequಌins are essentially blank Sims, in terms of the game code, so placing too many on one lot will make it very laggy.

Combining Sims 4 Packs In Other Ways

A Sim drinking Grape Juice sat at a table.

Most other DLC packs will combine well with Get To Work's retail store mechanics, meaning you can sell almost anything this way.

There are also other ways to sell goods, including market stalls available in 168澳洲幸运5开奖网:City Living, 168澳洲幸运5开奖网:Jungle Adventure, and 168澳洲幸运5开奖网:Eco Lifestyle, as well as 168澳洲幸运5开奖网:the Plopsy feature that came with Nifty Knitting.

However, if you want to own an actual store, Get To Work will allow you to sell items purchased or produced using other packs.

If you want to sell paintings, handmade clothing, fizzy drinks, candles, or fabricated furniture ꦐthen you can. Very few items✱ are exempt from being marked for sale.

Virtually anything you can purchase or create using the in-game skills can be sold in a retail store, allowing for a huge amount of possibil🌄ities.

It's this flexibility combined with the low start-up costs that means running a retail store is a great and profitable way to venture into owning your owౠ🦩n business.

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